MagicLinks
Series ARaised Since FeaturedThe future of influencer partnerships
Data-driven influencer marketing platform connecting brands with video creators at scale.
About
MagicLinks is a social commerce platform that connects brands with video influencers across YouTube, Instagram, and TikTok through data-driven matching algorithms. Founded in 2015 by Brian Nickerson and Jennifer Piña, the company has built a marketplace of 35,000+ influencers and 5,000+ brand partners. MagicLinks provides creators with monetization tools including shoppable storefronts and brand collaboration opportunities, while offering brands full-service campaign management with safety, speed, and scalability. The platform's proprietary matching technology pairs brands with the right creators based on audience data and performance metrics. A certified B Corp, MagicLinks appeared on the Inc 5000 list of fastest-growing private companies in both 2020 and 2021, with 725% revenue growth.
DailyDropout Take
MagicLinks caught our attention as a platform that treats influencer marketing like a data science problem rather than a popularity contest. Their matching algorithms pair brands with creators based on audience data and performance metrics, not follower counts — and with 35K+ influencers and 5K+ brand partners, they've built real marketplace liquidity in a space full of thin networks.
Discovery signal: Strong marketplace traction (35K+ influencers, 5K+ brand partners), Inc 5000 recognition with 725% revenue growth, B Corp certification signaling sustainable business model
What Makes Them Unique
MagicLinks combines a massive creator marketplace with proprietary data-driven matching algorithms, enabling brands to run video influencer campaigns across YouTube, TikTok, and Instagram with measurable ROI — all while maintaining B Corp certification for ethical business practices.
35,000+
Influencers
5,000+
Brand Partners
725%
Inc 5000 Revenue Growth
Target Markets
Founders
Brian Nickerson
Co-Founder & CEO
Co-founded MagicLinks in 2015 to build a data-driven influencer marketing platform connecting brands with video creators at scale.
Jennifer Piña
Co-Founder & VP, Brand Strategy and Revenue
Co-founded MagicLinks and leads brand strategy and revenue, building partnerships with 5,000+ brand partners.
MagicLinks is hiring!
Team size: 50-100
Funding History
Lead: Sugar Pine Ridge Capital