Pry Finance
AcquiredRaised Since FeaturedFinance for founders
Financial planning platform that replaces spreadsheets for startup founders to manage budgets, forecasts, and cash runway.
About
Pry Financials (branded as Pry) built a financial planning platform designed to democratize startup accounting by making financial information accessible to entire teams, not just accountants. Founded in 2019 by Andy Su (previously co-founder of InDinero, YC Summer 2010), Alex Sailer, Tiffany Wong, and Hayden Jensen, the company graduated from Y Combinator's Winter 2021 batch. The platform featured interactive dashboards for financial reporting, scenario modeling, budget management, and cash runway tracking — replacing the manual Excel-based planning processes that most early-stage startups relied on. Pry launched in March 2021 and quickly grew to over 200 customers before raising a $4.2M seed round in August 2021. The company was acquired by Brex for $90M in March 2022, just one year after launch, with the 10-person team joining Brex to build out financial planning capabilities for their startup banking platform.
DailyDropout Take
Pry exemplified the best of YC-backed startups: a repeat founder tackling a real pain point with a focused product. Andy Su's experience building InDinero gave him unique insight into what startup founders actually needed from financial tools — simplicity over features. The $90M acquisition by Brex just one year after launch, with only a 10-person team, delivered a massive return for seed investors and validated the thesis that startup financial tooling was ripe for disruption.
Discovery signal: Repeat YC founder (InDinero), rapid customer acquisition post-launch, operating in the fintech infrastructure space with clear enterprise acquirer interest.
What Makes Them Unique
Pry stood out by focusing exclusively on early-stage startups with a product that was dramatically simpler than enterprise FP&A tools, offering intuitive dashboards and scenario modeling that made financial planning accessible to non-finance founders — a gap that legacy tools and spreadsheets failed to fill.
200+
Customers
10
Team Size
$4.2M
Seed Funding
$90M
Acquisition Price
Brex (March 2022)
Acquirer
Target Markets
Founders
Andy Su
Co-Founder & CEO
Serial entrepreneur who previously co-founded InDinero (YC S10), an accounting automation platform for small businesses. Led Pry from inception through its $90M acquisition by Brex.
Alex Sailer
Co-Founder
Co-founded Pry Financials to simplify financial planning for startup founders.
Hayden Jensen
Co-Founder
Co-founded Pry Financials to build better financial planning tools for startups.
Funding History
Lead: Global Founders Capital